OUR SOURCING STRATEGY
PRODUCT SELECTION
At NEXTON HK, our sourcing strategy is focused on leveraging Hong Kong's duty-free shopping advantage to purchase luxury brands and high-end products at lower prices. We carefully select authentic products from trusted luxury stores, duty-free shops, and official resellers in Hong Kong, ensuring that our inventory is of the highest quality and authenticity.


TARGET AUDIENCE
We aim to target young consumers in their 20s to 40s, high-income individuals, and collectors looking for rare items. Our curated selection caters to the discerning tastes of individuals seeking unique and exclusive products, providing them with access to a world of luxury and sophistication.
QUALITY ASSURANCE
Our commitment to craftsmanship and quality assurance is unwavering. We provide certificates of authenticity and receipts with every purchase, building trust and confidence with the sensitive Korean consumers. Each product in our collection is meticulously inspected to ensure that it meets the highest standards of excellence, offering our customers the assurance of luxury and authenticity.
